Rio Real Golf & the agency Golf-Service connect and automate their reservation systems

Rio Real Golf & Hotel continues to invest in technology platforms that improve the client’s experience. In Spain we pioneered the dynamic pricing system for reserving green fees, which had already begun in other sectors like tourism and transport. As part of our digital transformation and process automation, we’ve decided to connect our inventory of tee times, prices, and products with one of the most prestigious agencies in the Costa del Sol: Golf-Service.
            Patrick Nilson, co-director of the Swedish company working in Marbella, indicates that “this integration with Rio Real’s reservation system, our ‘top’ golf course on the Costa del Sol, allows us to forget about manually uploading monthly prices and checking availability. From our ERP (management system), we can directly upload the data from Rio Real’s system, which allows us to help our clients make an immediate decision. For our teleoperators, it makes it easier to decide which golf course to reserve.
            From Rio Real, our Commercial Director Antonio Gomez Cava, affirms that “this integration is one of the strategic steps that we are developing with our intermediate partners. There is no golf course nor agency that is connected with this local operator, which gives us an advantage, facilitating the decision making of the teleoperators at Golf-Service”.

The quickest and easiest way to get Green fee deals in Marbella

Getting green fee deals in Marbella is quick and easy at Rio Real Golf.

YOUR GUIDE TO EASTER IN MARBELLA

Easter in Marbella is one of the busiest times of the year as well as a cultural highlight on the calendar. Like almost all towns in Andalusia, Marbella celebrates Holy Week with religious processions, probably quite unlike anything you’ve seen before. Read the Rio Real Golf 2020 guide to Easter in Marbella to find out more and plan your holiday ahead.

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